Jon c iwata biography of william
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Last night, at New York’s Yale Club, I participated in the Institute for Public Relations’ Annual Distinguished Lecture and Awards event.
The lecture was by Jon Iwata, IBM’s Senior Vice President, who heads the marketing, communication and citizenship organization departments of that company.
A full house, jammed with many of America’s most senior and reputed public relators.
On my side, a lot of curiosity for Iwata.
I have always admired IBM and, as he’s been around that company’s communication activities for 25 years, I figured Iwata must have had something to do with my admiration, and therefore probably had something interesting to share.
Here is the full Iwata speech for your perusal, but I would like to point some of the highlights which left me wondering.
I honestly have not made up my mind whether to criticize or praise Iwata, given the competence, experience and knowledge which clearly transpired from his speech.
But something did bother me and here it is.
Fir
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Paolo Iacci
Professor at the University of Milan
Marco Iacomussi
Director Digital & data Technology, Leonardo
Maximo Ibarra
CEO & General Manager, Engeneering
Andrew Imbrie
Professor of Practice, Chair in Security and Emerging Technology, Georgetown University School of Foreign Services
William Ingham
Chief Executive, Organizational Change and HR & SVP, VISA
Carlo Invernizzi - Accetti
Associate Professor of Political Science at the City University of New York (City College)
Luigi Ippolito
Corrispondente da Londra, Corriere della Sera
Donatella Isaia
Chief People and Culture Officer, TeamSystem
Jon Iwata
Senior Vice President, marknadsföring and Communications, IBM Corporate
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In August 2019, the Business Roundtable (BRT) announced a revised "Statement on the Purpose of a Corporation." It was a significant shift away from its longstanding focus on maximizing shareholder value as the primary objective. Instead, the BRT emphasized a broader commitment to creating value for all stakeholders, including customers, employees, suppliers, communities, and shareholders. On the fifth anniversary of the BRT’s announcement, leaders of the Yale Program on Stakeholder Innovation and Management (Y-SIM) reflected on its impact and future implications. The discussion featured insights from Ravi Dhar and Ted Snyder, faculty leaders of Y-SIM; Jon Iwata, Y-SIM practice leader; Alan Murray, Y-SIM executive fellow and former Fortune Media CEO; and John Seifert, chairman of Y-SIM’s Board of Advisors. The following has been edited for clarity and brevity.
Jon Iwata: Alan, five years ago this summer, Fortune ran a cover story reporting tha