Philippe apeloig biography definition
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Philippe Apeloig
French graphic designer and typographer (born )
Philippe Apeloig (born in Paris) is a French graphic designer and typographer.
Biography
[edit]Philippe Apeloig studied at the École supérieure des arts appliqués Duperré, then at the École nationale supérieure des arts décoratifs.[citation needed] It was during two internships undertaken in and , at Wim Crouwel's Total Design in Amsterdam, that he became particularly interested in typography.
Philippe Apeloig began his career as a graphic designer in at Musée d’Orsay, where he implemented the visual identity conceived by Bruno Monguzzi and Jean Widmer, and created the poster for the first exhibition Chicago, naissance d’une métropole. In , he obtained a grant from the Ministère des Affaires Étrangères and set off to work in Los Angeles with April Greiman. Back from California, Apeloig created his own studio in Paris in , and became art director for the magazine Le Jardin des Modes.
In –,
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Graphic Design: Stunning monograph celebrates the work of Philippe Apeloig
On a school trip to a show dedicated to the work of Tomi Ungerer, Philippe Apeloig remembers being thrilled bygd poster showing an elephant from behind, dipping its trunk into a tin of green paint. From that simple starting point we can trace the development of a designer who went onto tillverka an extraordinary body of work; who worked for the Musée dOrsay producing posters for their exhibitions, studied beneath Wim Crouwel at Total Design and now ranks as one of the most interesting and important graphic designers working today.
As monographs go this fryst vatten exemplary, packad full of projects which are arranged thematically and featuring many and varied reference points he used in his practice. It also boasts more than pages of original sketches and two excellent essays which introduce and contextualise Philippe’s work both in terms of his biography and his artistic development.
In the second essay Ellen Lupton
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Philippe Apeloig
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Graphic Design
ARTHUR DREYFUS
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PHILIPPE APELOIG THE SUBSTANCE OF LETTERS
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Cover: This text is composed in the “Coupé” font, designed by Philippe Apeloig and distributed by the Swiss foundry Nouvelle Noire,
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ARTHUR DREYFUS: How do we define you, are you a graphic artist, a graphic designer or a typographer? I am a graphic artist, a designer. My work is not really that of a typographer, who spends most of his time laboriously creating fonts and letters. I don’t like the word graphist very much
Which Picasso period do you prefer? I think toward the end of his life. When he
either: it can mean so many things… and the
painted himself as an old man. I find that to be
word artist is so pretentious… In any case, one
incredibly powerful, that combination of joy and
may practice the art of graphism like an artistic
anxiety in the representation of his own decline;
discipline, technicality serving a rigorous func‑
the opposition betw